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Maarek, Philippe J. - Campaign Communication and Political Marketing, e-bok

Campaign Communication and Political Marketing

Maarek, Philippe J.

79,20€

Campaign Communication and Political Marketing is a comprehensive, internationalist study of the modern political campaign. It indexes and explains their integral components, strategies, and tactics. Offers comparative analyses of campaigns from country

Atkinson, Simon - Political Communications, e-bok

Political Communications

Atkinson, Simon

147,15€

Introduction: General Election Campaign Communication in Perspective
1. Introduction: General Election Campaign Communication in Perspective
Dominic Wring
Part I. Parties
2. Labour’s Political Strategy
Philip

Atkinson, Simon - Political Communication in Britain, e-bok

Political Communication in Britain

Atkinson, Simon

47,75€

What the Polls Polled: Towards a Political Economy of British Election Polls
Murray Goot
Part II. Campaigns
8. An Interview with Jeremy Sinclair
Jeremy Sinclair, Simon Atkinson
9. The Conservative Campaign
Andrew Cooper
10. The Labour Campaign

Atkinson, Simon - Political Communication in Britain, e-bok

Political Communication in Britain

Atkinson, Simon

36,80€

Table of contents
1. Introduction
1. Introduction
Dominic Wring
Part I. Debates
2. What Took So Long? The Late Arrival of TV Debates in the UK General Election of 2010
Ric Bailey
3. The Election Debates: Sky News’ Perspective…