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Grünig, Rudolf

Process-based Strategic Planning

Grünig, Rudolf - Process-based Strategic Planning, e-bok

54,95€

E-bok, PDF, Adobe DRM-skydd
ISBN: 9783540685838
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Table of contents

I. Idea of strategic planning

1. Strategies, strategic planning and success potentials

2. Development of strategic planning

3. Assessment of strategies

II. Process of strategic planning and resulting documents

4. Strategic documents as the result of strategic planning

5. Process of strategic planning

6. Strategic analysis and planning toolbox

III. Project planning, analysis and mission statement revision

7. Strategy project planning

8. Strategic analysis

9. Revision or production of the mission statement

IV. Developing the corporate strategy

10. Defining the strategic businesses

11. Assessing relevant industries with the help of competitive intensity models

12. Setting up and assessing the portfolio of businesses

13. Corporate strategy development process

V. Developing the business strategies

14. Generic business strategies

15. Specifying business strategies at the level of the offer

16. Specifying business strategies at the level of resources

17. Business strategy development process

VI. Implementing, assessing and approving the strategies

18. Defining the implementation

19. Final assessment of strategies and implementation

20. Formulating and approving the strategic documents

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Nyckelord: BUSINESS & ECONOMICS / Management Science BUS042000

Författare
 
Utgivare
Springer
Utgivningsår
2008
Språk
en
Utgåva
1
Kategori
Ekonomisk
Format
E-bok
eISBN (PDF)
9783540685838

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