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Chartron, Ghislaine

Recommender Systems

Chartron, Ghislaine - Recommender Systems, e-bok

102,50€

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ISBN: 9781119054238
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Acclaimed by various content platforms (books, music, movies) and auction sites online, recommendation systems are key elements of digital strategies. If development was originally intended for the performance of information systems, the issues are now massively moved on logical optimization of the customer relationship, with the main objective to maximize potential sales.

On the transdisciplinary approach, engines and recommender systems brings together contributions linking information science and communications, marketing, sociology, mathematics and computing. It deals with the understanding of the underlying models for recommender systems and describes their historical perspective. It also analyzes their development in the content offerings and assesses their impact on user behavior.

Nyckelord: ghislaine; recommender; introduction; chartron; systems; general; interdisciplinary; algorithms; collaborative; historical; conclusion; recommendation models; ecommerce; content; behavior; users; case; domenget; jeanclaude

Författare
 
 
Utgivare
John Wiley and Sons, Inc.
Utgivningsår
2014
Språk
en
Utgåva
1
Sidantal
256 sidor
Kategori
Datateknik, Datakommunikation
Format
E-bok
eISBN (ePUB)
9781119054238
Tryckt ISBN
9781848217683

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