Amatulli, Cesare
Sustainable Luxury Brands
1. Introduction: Sustainability in Luxury Branding
Cesare Amatulli, Michele Costabile, Matteo De Angelis, Gianluigi Guido
2. Inside Luxury: Main Features, Evolving Trends, and Marketing Paradoxes
Cesare Amatulli, Michele Costabile, Matteo De Angelis, Gianluigi Guido
3. Luxury, Sustainability, and “Made In”
Cesare Amatulli, Michele Costabile, Matteo De Angelis, Gianluigi Guido
4. Luxury Consumption and Sustainability
Cesare Amatulli, Michele Costabile, Matteo De Angelis, Gianluigi Guido
5. Sustainability Across Industries
Cesare Amatulli, Michele Costabile, Matteo De Angelis, Gianluigi Guido
6. Insights from Key Topics in Sustainable Luxury Research
Cesare Amatulli, Michele Costabile, Matteo De Angelis, Gianluigi Guido
7. Conclusions
Cesare Amatulli, Michele Costabile, Matteo De Angelis, Gianluigi Guido
Nyckelord: Business and Management, Marketing
- Författare
- Amatulli, Cesare
- Angelis, Matteo De
- Costabile, Michele
- Guido, Gianluigi
- Utgivare
- Springer
- Utgivningsår
- 2017
- Språk
- en
- Utgåva
- 1
- Serie
- Palgrave Advances in Luxury
- Sidantal
- 15 sidor
- Kategori
- Ekonomisk
- Format
- E-bok
- eISBN (PDF)
- 9781137601599
- Tryckt ISBN
- 978-1-137-60158-2
