Prats, Julia
Entrepreneurial Icebreakers
1. Introduction
Julia Prats, Marc Sosna, Sylwia Sysko-Romańczuk
Part I. Conquering International Markets from Transition Economies
2. Entrepreneurship in Transition Economies
Julia Prats, Marc Sosna, Sylwia Sysko-Romańczuk
3. Overcoming Start-Up Challenges in Transition Economies
Julia Prats, Marc Sosna, Sylwia Sysko-Romańczuk
4. Overcoming a Negative Country-of-Origin Effect
Julia Prats, Marc Sosna, Sylwia Sysko-Romańczuk
5. Growth Strategies and Internationalization Patterns
Julia Prats, Marc Sosna, Sylwia Sysko-Romańczuk
6. From Lag Markets to Lead Markets
Julia Prats, Marc Sosna, Sylwia Sysko-Romańczuk
Part II. Case Studies of Internationally Successful CEE Companies
7. CASE 1: ACE enterprise Slovakia: “Drawing Out” the Future
Marian Holienka
8. CASE 2: Atlantic Grupa: Preparing for Leading in the New Europe
Alexandru Ioan Mincu, Vlasta Hudek
9. CASE 3: Avangate: Preparing the Trans-Atlantic Jump
Juris Ulmanis, Adrian Tantau
10. CASE 4: Big Filter: Russian Filters in the International Market
Galina Shirokova
11. CASE 5: Fx3x: Star Performance without a Star Attitude
Makedonka Dimitrova, Ilijana Petrovska
12. CASE 6: Graphisoft: The Architecture of International Growth
Juris Ulmanis
13. CASE 7: Estonia’s Laser Diagnostic Instruments (LDI) AS: Beaming toward Growth
Tiit Elenurm
14. CASE 8: LINET: To Be an Object of Desire, Not of Choice
Tomas Ricka, David Kula, Radovan Kacin
15. CASE 9: The Masterplast Story: Constructing an Entrepreneurial Success Story
Péter Dietrich, László Csepregi, János Vecsenyi
16. CASE 10: Modesat Communications OÜ: Riding a Big Wave with a Small Boat
Tiit Elenurm
17. CASE 11: Pipistrel: The Freedom of Flight
Frank Pira
18. CASE 12: PKF Betar Company: “Meters” Away from Further Growth
Anna Svirina
19. CASE 13: Russian Cosmetics: “Healing” Skin Care Products in Russia
Anna Svirina
20. CASE 14: Selena Group: Internationalizing through Multilocality
Sylwia Sysko-Romańczuk
21. CASE 15: SOLARIS Bus and Coach: A Bus Tour to Global Markets
Jolanta Mazur
Nyckelord: Business and Management, Small Business, International Economics, International Business, Economic History, Entrepreneurship, Development Economics
- Författare
- Prats, Julia
- Sosna, Marc
- Sysko-Romańczuk, Sylwia
- Utgivare
- Springer
- Utgivningsår
- 2015
- Språk
- en
- Utgåva
- 1
- Sidantal
- 428 sidor
- Kategori
- Ekonomisk
- Format
- E-bok
- eISBN (PDF)
- 9781137446329
- Tryckt ISBN
- 978-1-349-49597-9