Watson, Tom
Middle Eastern and African Perspectives on the Development of Public Relations: Other Voices
1. Introduction
Tom Watson
2. The Arab States of the Gulf
Badran A. Badran
3. Botswana, Zambia and Zimbabwe
Ray Mawerera
4. Egypt
Khayrat Ayyad, Ahmed Farouk
5. Israel
Clila Magen
6. Kenya
Dane Kiambi
7. The Kingdom of Saudi Arabia
Nawaf Abdelhay-Altamimi
8. Nigeria
Ismail Adegboyega Ibraheem
9. South Africa
Chris Skinner, Dalien Rene Benecke
10. Turkey
Melike Aktaş Yamanoğlu, B. Pinar Özdemir, G. Senem Gençtürk Hizal
11. Uganda
Barbra Natifu
Nyckelord: Business and Management, International Business, Business Strategy/Leadership, Marketing, Corporate Communication/Public Relations, Development Economics, International Economics
- Utgivare
- Watson, Tom
- Utgivare
- Springer
- Utgivningsår
- 2014
- Språk
- en
- Utgåva
- 1
- Serie
- National Perspectives on the Development of Public Relations
- Sidantal
- 170 sidor
- Kategori
- Ekonomisk
- Format
- E-bok
- eISBN (PDF)
- 9781137404299
- Tryckt ISBN
- 978-1-349-48728-8