Nair, Rachna Joshi
Real Luxury
1. Introduction
Misha Pinkhasov, Rachna Joshi Nair
2. A dilemma across time and culture
Misha Pinkhasov, Rachna Joshi Nair
3. The strengths and weaknesses of luxury
Misha Pinkhasov, Rachna Joshi Nair
4. The environment for luxury
Misha Pinkhasov, Rachna Joshi Nair
5. Luxury and the search for meaning
Misha Pinkhasov, Rachna Joshi Nair
6. Toward a socially valuable business
Misha Pinkhasov, Rachna Joshi Nair
7. Creating a culture of shared value
Misha Pinkhasov, Rachna Joshi Nair
8. Adapting the business model
Misha Pinkhasov, Rachna Joshi Nair
9. The outlook for luxury
Misha Pinkhasov, Rachna Joshi Nair
Nyckelord: Business and Management, Marketing, Innovation/Technology Management, Economics, general, Business Strategy/Leadership, Development Economics
- Författare
- Nair, Rachna Joshi
- Pinkhasov, Misha
- Utgivare
- Springer
- Utgivningsår
- 2014
- Språk
- en
- Utgåva
- 1
- Sidantal
- 236 sidor
- Kategori
- Ekonomisk
- Format
- E-bok
- eISBN (PDF)
- 9781137395573
- Tryckt ISBN
- 978-1-349-48423-2