The Rise of the New East

1. Introduction
Ben Simpfendorfer

2. The Rise of the East’s Middle Class
Ben Simpfendorfer

3. The End of “Made in China”?
Ben Simpfendorfer

4. Tapping into the Muslim Market
Ben Simpfendorfer

5. Bollywood Stars and Indonesian Punk Rock
Ben Simpfendorfer

6. China Goes Global, Again
Ben Simpfendorfer

7. Small Trucks and Big Planes
Ben Simpfendorfer

8. The East’s Uncertain Urban Future
Ben Simpfendorfer

9. A Water and Energy Nexus
Ben Simpfendorfer

10. Conclusion
Ben Simpfendorfer

Nyckelord: Business and Management, International Business, Asian Economics, Business Strategy/Leadership, Organization, International Economics, Corporate Communication/Public Relations