Making the Compelling Business Case

1. Deciding on Corporate Investments
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2. Key Financial Concepts
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3. Fundamentals I: Costs
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4. Fundamentals II: Benefits
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5. Making Investment Decisions with NPV
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6. Factoring Risk and Uncertainty
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7. Factoring Strategic Flexibility
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8. Business Case Presentation
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9. Business Case as Controlling Framework
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10. Influencing Decisions in Sales
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Nyckelord: Business and Management, Business Strategy/Leadership, Operation Research/Decision Theory, Business Information Systems, Knowledge Management, Corporate Communication/Public Relations, Economics, general