Perrey, Jesko
Retail Marketing and Branding: A Definitive Guide to Maximizing ROI
| Skriva ut | 120 sidor with an additional page accrued var 7 timme, capped at 120 sidor |
|---|---|
| Kopiera till urklipp | 5 utdrag |
Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization.
The second edition of Retail Marketing and Branding includes the following updates:
* New and updated case examples
* Updated figures and examples throughout
* New interviewers with recent experiences
* Additional chapters
Nyckelord: Marketing & Sales
- Författare
- Perrey, Jesko
- Spillecke, Dennis
- Utgivare
- John Wiley and Sons, Inc.
- Utgivningsår
- 2013
- Språk
- en
- Utgåva
- 2
- Sidantal
- 400 sidor
- Kategori
- Ekonomisk
- Format
- E-bok
- eISBN (ePUB)
- 9781118489512
- Tryckt ISBN
- 9781118489529
