Logga in

Clawson, Trevor

The Unauthorized Guide To Doing Business the Jamie Oliver Way: 10 Secrets of the Irrepressible One-Man Brand

Clawson, Trevor - The Unauthorized Guide To Doing Business the Jamie Oliver Way: 10 Secrets of the Irrepressible One-Man Brand, e-bok

13,20€

E-bok, ePUB, Adobe DRM-skydd
ISBN: 9780857080332
DRM-begränsningar

Skriva ut67 sidor with an additional page accrued var 11 timme, capped at 67 sidor
Kopiera till urklipp11 utdrag

Love him or loathe him, Jamie Oliver is one of the best-known and richest celebrity chefs in the world. But there is more to the man than his linguine. He towers over a business empire that comprises restaurants, shops, cookware, food, magazines, books, DVDs and television production. So how does he maintain his brand name and values across such diverse interests?

The Unauthorized Guide to Doing Business the Jamie Oliver Way draws out the universal lessons from Jamie Oliver’s remarkable success and identifies 10 secret strategies for business growth and branding that can be applied to any business or career:


  1. Be yourself, but more so
  2. Extend the brand 
  3. Build on what you’re good at
  4. Remember the social dimension
  5. Become the face of a supermarket
  6. Deal with adversity
  7. Go international 
  8. Protect the brand
  9. Be controversial
  10. Be bold

Want to be the best? The secrets of phenomenal success are in your hands.

Check out the other Unauthorized Guides in this series: Richard Branson; Duncan Bannatyne; Alan Sugar; Bill Gates; and Philip Green.

Författare
Utgivare
John Wiley and Sons, Inc.
Utgivningsår
2010
Språk
en
Utgåva
1
Sidantal
224 sidor
Kategori
Ekonomisk
Format
E-bok
eISBN (ePUB)
9780857080332
Tryckt ISBN
9781907312410

Liknande e-böcker