Logga in

Rubenstein, Doris

The Good Corporate Citizen: A Practical Guide

Rubenstein, Doris - The Good Corporate Citizen: A Practical Guide, e-bok

38,30€

E-bok, PDF, Adobe DRM-skydd
ISBN: 9780471656845
DRM-begränsningar

Skriva ut67 sidor with an additional page accrued var 11 timme, capped at 67 sidor
Kopiera till urklipp11 utdrag

Corporate citizenship refers to the way a company integrates basic social values with everyday business practices, operations and policies. A corporate citizenship company understands that its own success is intertwined with societal health and well being. Therefore, it takes into account its impact on all stakeholders, including employees, customers, communities, suppliers, and the natural environment.

This handbook draws from the authors experience crafting and implementing philanthropic and volunteer strategies with companies such as IBM, Exxon, Mobil, 3M, and General Mills. A step-by-step primer on creating a comprehensive corporate citizenship program, The Good Corporate Citizen lays out how companies can maximize this exciting new trend.

Doris Rubenstein (Minneapolis, MN) has worked for over 25 years with some of Americas most respected nonprofit organizations.

Nyckelord: BUSINESS & ECONOMICS / Nonprofit Organizations & Charities BUS074000

Författare
Utgivare
John Wiley and Sons, Inc.
Utgivningsår
2004
Språk
en
Utgåva
1
Sidantal
224 sidor
Kategorier
Allmänna verk
 
Ekonomisk
Format
E-bok
eISBN (PDF)
9780471656845
Tryckt ISBN
9780471475651

Liknande e-böcker