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Lencioni, Patrick M.

Getting Naked: A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty

Lencioni, Patrick M. - Getting Naked: A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty, e-bok

24,80€

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ISBN: 9780470597606
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Another extraordinary business fable from the New York Times bestselling author Patrick Lencioni

Written in the same dynamic style as his previous bestsellers including The Five Dysfunctions of a Team, Lencioni illustrates the principles of inspiring client loyalty through a fascinating business fable. He explains the theory of vulnerability in depth and presents concrete steps for putting it to work in any organization. The story follows a small consulting firm, Lighthouse Partners, which often beats out big-name competitors for top clients. One such competitor buys out Lighthouse and learns important lessons about what it means to provide value to its clients.

  • Offers a key resource for gaining competitive advantage in tough times

  • Shows why the quality of vulnerability is so important in business

  • Includes ideas for inspiring customer and client loyalty

  • Written by the highly successful consultant and business writer Patrick Lencioni

This new book in the popular Lencioni series shows what it takes to gain a real and lasting competitive edge.

Nyckelord: Lencioni business fable. Lencioni and vulnerability, how to be vulnerable in business, Lencioni and competitive advantage,  , Lencioni and customer loyalty, Lencioni and client loyalty

Författare
Utgivare
John Wiley and Sons, Inc.
Utgivningsår
2010
Språk
en
Utgåva
1
Serie
J-B Lencioni Series
Sidantal
200 sidor
Kategori
Ekonomisk
Format
E-bok
eISBN (ePUB)
9780470597606
Tryckt ISBN
9780787976392

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