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Benioff, Marc

Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company—and Revolutionized an Industry

Benioff, Marc - Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company—and Revolutionized an Industry, e-bok

24,65€

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ISBN: 9780470535929
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How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define itself as the leader of the cloud computing revolution and spark a $46-billion dollar industry, Benioff's story will help business leaders and entrepreneurs stand out, innovate better, and grow faster in any economic climate.

In Behind the Cloud, Benioff shares the strategies that have inspired employees, turned customers into evangelists, leveraged an ecosystem of partners, and allowed innovation to flourish.

Nyckelord: Benioff’s business model, Benioff leadership, leadership Benioff, Benioff on management, management and Benioff, V2MOM, business tool V2MOM, Feedback Loop, Using the feedback loop, cloud computing, Salesforce.com

Författare
 
Utgivare
John Wiley and Sons, Inc.
Utgivningsår
2009
Språk
en
Utgåva
1
Sidantal
256 sidor
Kategori
Ekonomisk
Format
E-bok
eISBN (ePUB)
9780470535929
Tryckt ISBN
9780470521168

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