The Historical Consumer

1. Introduction: Japan’s Consumption History in Comparative Perspective

1. Introduction: Japan’s Consumption History in Comparative Perspective
Penelope Francks, Janet Hunter

Part I. Gender, the Household and Consumption

2. The Role of Housework in Everyday Life: Another Aspect of Consumption in Modern Japan
Masayuki Tanimoto

3. Like Bamboo Shoots after the Rain: The Growth of a Nation of Dressmakers and Consumers
Andrew Gordon

4. Building up Steam as Consumers: Women, Rice Cookers and the Consumption of Everyday Household Goods in Japan
Helen Macnaughtan

Part II. Tradition, Modernity and the Growth of Consumption

5. Japanese Modernisation and the Changing Everyday Life of the Consumer: Evidence from Household Accounts
Satoru Nakanishi, Tomoko Futaya

6. Sweetness and Empire: Sugar Consumption in Imperial Japan
Barak Kushner

7. Kimono Fashion: The Consumer and the Growth of the Textile Industry in Pre-War Japan
Penelope Francks

8. Reviving Tradition: Patients and the Shaping of Japan’s Traditional Medicines Industry
Maki Umemura

Part III. Spaces and Pathways of Consumption

9. Getting on a Train: Railway Passengers and the Growth of Train Travel in Meiji Japan
Naofumi Nakamura

10. People and Post Offices: Consumption and Postal Services in Japan from the 1870s to the 1970s
Janet Hunter

11. Mail-Order Retailing in Pre-War Japan: A Pathway of Consumption Before the Emergence of the Mass Market
Isamu Mitsuzono

12. From Corporate Playground to Family Resort: Golf as Commodity in Post-War Japan
Angus Lockyer

13. History and the Study of Consumerism: A Historian of the West Looks to Japan
Beverly Lemire

Nyckelord: Economics, Asian Economics, Microeconomics, Economic History, Regional/Spatial Science, Development Economics, Marketing