Kare-Silver, Michael
E-Shock 2020
1. The Technology Revolution
Michael Kare-Silver
2. Our Lives Are About to Change Forever
Michael Kare-Silver
3. How are Consumers and Businesses Responding?
Michael Kare-Silver
4. The World in 2020
Michael Kare-Silver
5. Digital/Multi-channel Checklist
Michael Kare-Silver
6. How Ready is your Organization to Become an Effective MCE?
Michael Kare-Silver
7. Mobile Comms, Content and Commerce
Michael Kare-Silver
8. It All Pivots Around Social Media
Michael Kare-Silver
9. Social TV
Michael Kare-Silver
10. Impact of Digital on Media, Travel, Health and Advertising
Michael Kare-Silver
11. Impact on Retail and Property Sectors
Michael Kare-Silver
12. Organizational and Structural Solutions
Michael Kare-Silver
13. Changes to the Workplace and in the Workforce
Michael Kare-Silver
14. The Digital Divide
Michael Kare-Silver
15. Case Study: Building a Successful Online Business
Michael Kare-Silver
16. UK Case Study: The Benefits of Going Digital
Michael Kare-Silver
17. Case Study: How the Cloud Facilitates the Technology Solution
Michael Kare-Silver
Nyckelord: Business and Management, Business Strategy/Leadership, International Business, Management, Marketing, e-Business/e-Commerce, Business Information Systems
- Författare
- Kare-Silver, Michael
- Utgivare
- Springer
- Utgivningsår
- 2011
- Språk
- en
- Utgåva
- 1
- Sidantal
- 173 sidor
- Kategori
- Ekonomisk
- Format
- E-bok
- eISBN (PDF)
- 9780230343368
- Tryckt ISBN
- 978-1-349-33693-7