The Paradoxes of Globalisation

1. Introduction: A Complex, Restrictive and Contradictory Globalisation of Markets
Eric Milliot, Nadine Tournois

2. Preliminary Chapter
Yvon Pesqueux

Part I. General Policy and Strategy

3. The Paradoxical Dynamics of Globalisation
Eric Milliot

4. Local Authorities and Foreign Companies: The Paradoxical Issue of FDI Towards Fast-Growing Economies
Jean-Paul Lemaire

5. The Paradox Between Global Efficiency and Local Responsiveness: The Case of French Multinationals Established in China
Jacques Jaussaud, Johannes Schaaper

6. The Paradox of Honesty: How Multinationals Contribute to the Spread of Organised Crime
Philippe Very, Bertrand Monnet

Part II. Marketing and Logistics

7. The Taste of Industrialised Societies for Traditional Products: Socio-Cultural and Economic Paradoxes
Nathalie Prime, Mitsuyo Delcourt-Itonaga

8. Paradoxes of International Marketing in Developing Countries
Svetla T. Marinova, Marin A. Marinov

9. International Distribution: The Paradoxical Logics Developed by Retail Groups
Ulrike Mayrhofer

10. Medical Tourism: Paradoxes of Globalisation and Ethical Issues
Loïck Menvielle

11. The Impact of Sustainability on Global Logistics Strategies: Contradictory Issues
Corinne Blanquart, Valentina Carbone

Part III. Accounting and Finance

12. Paradoxes and Issues of the Globalisation of Accounting
Nadine Tournois, Robert Teller

13. The Paradox of Globalised Accounting in the Public Sector: An Analysis of the Reform of Public Accounting in Madagascar
Evelyne Lande, Harimino Oliarilanto Rakoto, Sébastien Rocher

14. Interests and Limits of Globalisation as an Investment-Creating Process
Sophie Nivoix, Dominique Pépin

15. Banks and Globalisation: The Sorcerer’s Apprentices
Guy Tournois

16. Concluding Chapter — Globalisation and Scenarios: A Paradoxical Navigation
Anne Marchais-Roubelat, Fabrice Roubelat

Nyckelord: Business and Management, Management, Business Strategy/Leadership, International Business, International Economics, Development Economics, Economics, general