Guidelines for Publishers

   This document presents the material and the information that publishers must prepare when making their ebooks available for the market with Ellibs.
Any questions should be addressed to Ellibs Content at content@ellibs.com

1. Ebook

   In order to be made available on www.ellibs.com, ebooks must be packaged with Adobe Content Server 4 in order to handle the Digital Rights Management (DRM). This implies a few technical restrictions.

1.1. Format

   Ebooks can be submitted in the following formats:
- In PDF format, the PDF/A specification has to be met.
- In Epub format, up to newest 3.0.1 version.

1.2. Filename

   The ebook file has to be named according to its electronic ISBN and its format. For instance, 9780123456789.pdf or 9780123456789.epub. There is more information about ISBN in section 3.2 ISBN.

1.3. File size

   The recommended maximum size of an ebook is 20 MB. Images inside the ebook should be compressed to reduce the ebook size. Ebooks over 250 MB will not be processed at all.
Warning: JPEG2000 compression must not be used for ebook pictures as they will not be displayed once the ebook has been packaged.

1.4. Resolution

   A sufficient resolution for an ebook is 72 dpi.

1.5. Front Page

   The front page should show an image of the title. This makes it easier for the customer to distinguish the desired title in the viewer software virtual library . Otherwise, customers may complain and ask for it.

1.6. Protection

   Please provide Ellibs with the ebook in its original format, PDF or EPUB, unprotected (No password, no encryption). Otherwise, packaging with the Content Server will fail.

1.7. Metadata

   Please provide at least the title and the authors as metadata within the ebook. This information may be extracted and used by electronic readers or viewer software.

2. Cover Image of the Ebook

   Please provide the relevant file in JPEG format with the following constraints:
- Image width 180 pixels
- Resolution 72 dpi
- 24-bit RGB format (32-bit RGB pictures are not displayed by Internet Explorer)
- Filename based on the electronic ISBN (for instance 9780123456789.jpg)

3. Ebook Information

   Please provide the following information as metadata for each ebook.

3.1. Format

   Metadata can be delivered either via an ONIX 2.1 feed or an Excel spreadsheet. The Excel template is available at:

3.2. ISBN

   Ebooks have specific electronic ISBN numbers, not to be confused with those of the printed versions, for each format in which they are published. Thus the electronic ISBN for the PDF version will be different from the electronic ISBN for the Epub version.
Please provide:
- the electronic ISBN for the PDF format if the ebook is in PDF
- the electronic ISBN for the Epub format if the ebook is in Epub.
- the print ISBN if available. It is particularly important to link multiple formats to the same title if ebooks can be delivered in both PDF and Epub formats.

3.3. Filenames

   The ebook and cover image filenames have to follow the pattern [electronic isbn].[file format]. For example, 978123456789.pdf and 978123456789.jpg.

3.4. Title

3.5. Authors and Editors

   Names of the authors and editors have to be provided. If an Excel spreadsheet is preferred, the name list should follow the examples below:
- there is only one name: John Smith
- there is only one name with a middle name: John D. Smith
- there are two names or more: John D. Smith; Jane M. Doe; Jack Bishop

3.6. Publisher Name

3.7. Series, if any

For example, “Lecture Notes in Computer Science”.

3.8. Imprint, if any

The imprint can be either a brand name (for instance “For Dummies”), a partner publisher or a sub-division of a publishing group (for instance “Springer New-York”).

3.9. Year of Publication

3.10. Edition

Ebooks are revised by releasing a new edition with the relevant changes. The revised edition is identical with that of the printed version.

3.11. Language

The language in which the title is written has to be indicated by using the corresponding two-letter codes from the ISO 639-1 standard. For instance, en for English, fi for Finnish, sv for Swedish, etc.

3.12. Number of Pages

3.13. Keywords

If the Excel spreadsheet method is preferred, keywords should be separated by ’;’. For instance:
- ebook; ellibs; ebook reader; DRM restrictions

3.14. Suggested Price

The suggested price should preferably be given in Euros. If this is not possible, prices can be given in USD ($) or GBP (£), but they will be dependent on the currency exchange as Ellibs only uses Euro as its currency.
Prices with or without VAT are distinguished by the appropriate code in the ONIX feed, and they are placed on different columns in Excel template. The publisher has to indicate only one price.
The VAT rate in Finland is 24% as of January 1st 2013.

3.15. Classification

A classification has to be given for each title, at least one among these three possibilities:
- YKL: Finnish Library classification http://ykl.kirjastot.fi derived from the Universal Decimal Classification (UDC)
- BISAC: http://www.bisg.org/what-we-do-0-136-bisac-subject-headings-list-major-s...
- BIC: http://www.bic.org.uk/7/BIC-Standard-Subject-Categories/

3.16. Blurb

The text on the back cover or part of the introduction can be used for the blurb. Additional information on the book can be provided by including a table of contents.

4. Submission of Material

   Please provide any relevant material by FTP, CD or DVD disc or, exceptionally, by email.

4.1. By FTP

   Delivery by FTP is the preferred method in all cases. It ensures that the ebooks will be online within the next day, if there are no problems, as everything is processed automatically. Access details for the FTP account are delivered to the publisher once the agreement between the publisher and Ellibs is signed by the both parties.
For each delivery, a separate folder should be created, based on the date YYYY-MM-DD, for instance 2010-11-04 and all files (ebooks, cover images and metadata) updated to that folder. If two or more deliveries are made on the same day, then the same folder for that day can be used.

4.2. On CD/DVD

   The relevant consignments should be addressed to:
Ellibs Oy
Linnankatu 10 A
20100 Turku

4.3. By Email

   Sending material by email should only be used as an exception. It may only concern a single book per email once or twice. If regular deliveries are planned, FTP is preferred.

5. DRM restrictions

   Digital Rights Management (DRM) is handled by the Adobe Content Server 4 during the packaging of ebooks. The DRM mainly consists of the publisher ’s decision as to what customers are allowed to do with their ebooks in addition to reading them, for instance how many pages can they print and how often? How many excerpts can they make and how often?
These settings are defined globally for the whole publisher collection. They can be defined in the publisher account. They can be updated later if a revision of the initial settings is needed.

5.1. Excerpts

   The number of excerpts for copy-pasting can be defined, as well as the time period over which the given amount of excerpts can be taken. An excerpt is counted each time the user selects a part of the text and copies it to the clipboard. An excerpt over two pages is considered as two excerpts. Some examples:
- No limit: The customer can take as many as excerpts they want.
- No excerpt allowed: No excerpts are allowed.
- 5 pages allowed: After 5 excerpts, no more excerpts can be taken at any time.
- 10 pages per month: Every month, 10 excerpts can be taken.
- 20% of the number of pages in the book: if the book contains 200 pages, then 40 pages of excerpts can be taken.

5.2. Print

   The number of different pages for printing can be defined, as well as the time period over which the given amount of pages can be printed. Some examples:
- No limit: All pages can be printed.
- No printing allowed: No pages can be printed.
- 5 pages allowed: After 5 pages have been printed, no more pages can be printed at any time.
- 10 pages per month: Every month, 10 pages can be printed.
- 20% of the number of pages in the book: if the book contains 200 pages, then 40 pages can be printed.
The number of times a single page can be printed cannot be specified. For example, it cannot be specified that the customer can print the whole ebook only once.

6. Marketing

   To promote the publisher’s own titles through www.ellibs.com or organize any promotional campaign with Ellibs, please contact the Sales Department at sales@ellibs.com and deliver the promotional material to content@ellibs.com .