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Longaberger, Tami - Weaving Dreams: The Joy of Work, The Love of Life, e-kirja

Weaving Dreams: The Joy of Work, The Love of Life

Longaberger, Tami

22,00€

Tami Longaberger is CEO of The Longaberger Company, the premier U.S. manufacturer of handcrafted baskets and other home and lifestyle products. With great tenderness, transparency, and candor, this book opens her heart, offering readers a glimpse of her…

UNKNOWN - Connective Branding: Building Brand Equity in a Demanding World, e-kirja

Connective Branding: Building Brand Equity in a Demanding World

UNKNOWN

39,60€

This book bridges the gap between strengthening the ‘employee brand’ and the building ‘external brand image’ by synthesizing the two approaches. The result is a blurring of the boundaries and assigning creative powers to both. A customer has a number of interactions