Shaping China’s Global Imagination

1. Soft Power, Nation Branding, and the World Expo
Jian Wang

2. Branding Nations
Jian Wang

3. The Shanghai Expo as a Site for Nation Branding
Jian Wang

4. Defining Nation Brands
Jian Wang

5. Communicating Nation Brands
Jian Wang

6. Experiencing Nation Brands
Jian Wang

7. Remembering Nation Brands
Jian Wang

8. Nation Branding as Strategic Narrative
Jian Wang

9. Nation Branding: Perspectives, Practices, and Prospects
Jian Wang

10. Coda
Jian Wang

Avainsanat: Social Sciences, Political Sociology, Sociology of Culture, Public Policy, Political Theory, Political Philosophy, Comparative Politics