Better Together: 8 Ways Working with Women Leads to Extraordinary Products and Profits

Better Togetherprovides powerful and implementable solutions to fostering gender equality in your business. As a result, your business will be more successful, your customers will be happier with better products/services, and your employees will be much more fulfilled. Women are one half of our species and over half of the earth’s population. There is no product or service women don’t buy. And yet, today onlytwenty-four women CEOs lead America’s Fortune 500 companies.

Ifyou survey the landscape of founders who’ve created the most successful companies of recent years, you will mostly find white males. Zuckerberg, Dorsey, Cheskey, Kalanick, Evan Spiegel—captains of Facebook, Twitter, Airbnb, Snapchat—revolutionary founders who have created massively valuable companies impacting billions. Does this mean that women don’t have great ideas, that women don’t build and lead great companies?The goal ofBetter Togetheris to provide managers, employees, CEOs, and board members a guide to build a sustainable robust female workforce at all levels.

Avainsanat: gender equality in business; solutions for gender equality in business; how to foster gender equality; foster gender equality in business; build strong female workforce; empower women workers; empowering women in the workplace; a guide to building stronger female workforce; create opportunities for women in business; expanding women’s role in business; empower female workforce at every level; Jonathan Sposato; Grace Kahng