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Piqueras-Fiszman, Betina

The Perfect Meal: The Multisensory Science of Food and Dining

Piqueras-Fiszman, Betina - The Perfect Meal: The Multisensory Science of Food and Dining, e-kirja

33,00€

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ISBN: 9781118491027
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Tulostus127 sivua ja lisä sivu kertyy joka 6. tunti, ylärajana 127 sivua
Kopioi leikepöydälle5 poimintoa

The authors of The Perfect Meal examine all of the elements that contribute to the diner's experience of a meal (primarily at a restaurant) and investigate how each of the diner's senses contributes to their overall multisensory experience. The principal focus of the book is not on flavor perception, but on all of the non-food and beverage factors that have been shown to influence the diner's overall experience.

Examples are:

  • the colour of the plate (visual)
  • the shape of the glass (visual/tactile)
  • the names used to describe the dishes (cognitive)
  • the background music playing inside the restaurant (aural)

Novel approaches to understanding the diner's experience in the restaurant setting are explored from the perspectives of decision neuroscience, marketing, design, and psychology.

2015 Popular Science Prose Award Winner.

Avainsanat: examine; diners; contribute; elements; experience; meal; authors; perfect; perception; flavor; principal; book; focus; diners overall; nonfood; factors; beverage; shown; plate visual; colour; shape; glass; restaurant; music; approaches; aural, Sensory Science, Sensory Science, Neuroscience

Tekijä(t)
 
Julkaisija
John Wiley and Sons, Inc.
Julkaisuvuosi
2014
Kieli
en
Painos
1
Sivumäärä
424 sivua
Kategoria
Puutarha, maa- ja metsätalous
Tiedostomuoto
E-kirja
eISBN (ePUB)
9781118491027
Painetun ISBN
9781118490822

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