Sisäänkirjautuminen

Cone, Steve

Steal These Ideas!: Marketing Secrets That Will Make You a Star

Cone, Steve - Steal These Ideas!: Marketing Secrets That Will Make You a Star, e-kirja

16,70€

E-kirja, ePUB, Adobe DRM-suojattu
ISBN: 9780470885079
DRM-rajoitukset

Tulostus62 sivua ja lisä sivu kertyy joka 12. tunti, ylärajana 62 sivua
Kopioi leikepöydälle10 poimintoa

Working for nearly thirty years with and for leading companies including Citigroup, American Express, Epsilon, Apple, and Fidelity—with notable political and not-for-profit campaigns along the way—Steve Cone has the kind of hard-earned, high-level experience that translates into valuable, tested ideas on what really works—and doesn’t—in marketing.

In Steal These Ideas! Cone delivers hundreds of pearls in a sharp, no-nonsense, and witty style on all facets of marketing, branding, and advertising with all the candor and freshness one would expect from a knowledgeable good friend in the business.

Illustrated throughout with examples of the good, bad, and ugly in advertising, this is the secret stuff that no one ever teaches. Anyone can now steal these ideas and become a marketing star today.

Tekijä(t)
Julkaisija
John Wiley and Sons, Inc.
Julkaisuvuosi
2005
Kieli
en
Painos
1
Sarja
Bloomberg
Sivumäärä
208 sivua
Kategoria
Talous
Tiedostomuoto
E-kirja
eISBN (ePUB)
9780470885079
Painetun ISBN
9781576601914

Samankaltaisia e-kirjoja