Jackson, Stuart E.
Where Value Hides: A New Way to Uncover Profitable Growth For Your Business
Where Value Hides introduces the Strategic Market Positioning theory, which accurately reveals a company’s true health based on factors like market share. SMP helps your business define its markets, measure the real value of those markets, and correct bad assumptions. This book uses real-life examples to explain how to use SMP to directly and positively impact corporate health and profits.
Avainsanat: BUSINESS & ECONOMICS / Management BUS041000
- Tekijä(t)
- Jackson, Stuart E.
- Julkaisija
- John Wiley and Sons, Inc.
- Julkaisuvuosi
- 2007
- Kieli
- en
- Painos
- 1
- Sivumäärä
- 256 sivua
- Kategoria
- Talous
- Tiedostomuoto
- E-kirja
- eISBN (PDF)
- 9780470088821
- Painetun ISBN
- 9780470009208
