Revolutionize Your Customer Experience

1. Are you missing the gorge?
Colin Shaw

2. Please hold, your call is important to us
Colin Shaw

3. The guiding principles
Colin Shaw

4. The enablers
Colin Shaw

5. Sensory experiences
Colin Shaw

6. Naïve orientation
Colin Shaw

7. Transactional orientation
Colin Shaw

8. Enlightened orientation
Colin Shaw

9. Natural orientation
Colin Shaw

10. Understanding, action, and embedding
Colin Shaw

11. Case study: from the most ridiculed to the most respected
Colin Shaw

12. Case study: Build-A-Bear Workshop
Colin Shaw

13. Conclusion: dare to be different
Colin Shaw

Avainsanat: Business and Management, Management, Business Strategy/Leadership