Think Strategically

1. Introduction
Xavier Gimbert

2. Strategic Management, Strategic Levels and Processes
Xavier Gimbert

3. Key Strategic Concepts
Xavier Gimbert

4. Competitive Advantage and Strategy
Xavier Gimbert

5. Macro Environment
Xavier Gimbert

6. Industry Analysis (I): Macro
Xavier Gimbert

7. Industry Analysis (II): Micro
Xavier Gimbert

8. Market Analysis
Xavier Gimbert

9. Resources and Capabilities
Xavier Gimbert

10. Industry Value Chain
Xavier Gimbert

11. Company Value Chain
Xavier Gimbert

12. Globalization, Strategy and Internationalization
Xavier Gimbert

13. Strategy and Crisis
Xavier Gimbert

14. The Strategic Core Model
Xavier Gimbert

Avainsanat: Business and Management, Knowledge Management, Business Strategy/Leadership, Operations Management, Management, International Business, Operation Research/Decision Theory