Profiting from Diversity

Part I. The Background

1. Introduction
Gloria Moss

Part II. Profiting from Diversity

2. Diversity, Innovation, and Corporate Strategy
Alan H. David

3. Eastward Enlargement, Cultural and National Identity, and Diversity in the European Union
Heather Skinner, Krzysztof Kubacki

4. Knowledge Management and the Positive Impact of a Collectivist Culture
Gloria Moss, Krzysztof Kubacki, Marion Hersh, Rod Gunn

5. Gender-Based Motives for Purchasing Fair Trade Products in France
Florence Ferran

6. Women Managers in Latvia: A Universal Footprint for the Future?
Gloria Moss, David Farnham, Caryn Cook

7. Variety is the Spice of Life: How Design Diversity Can Enhance Profitability
Gloria Moss

Part III. Obstacles to Diversity Initiatives

8. Embedding Diversity: The Obstacles Faced by Equality and Diversity Specialists
Alison Preece

9. Design Diversity: The Organisational Obstacles
Gloria Moss

10. Obstacles to Greater Design Diversity: Gender and Webdesign Software
Gabor Horvath, Gloria Moss, Rod Gunn, Eszter Vass

11. Tackling Ageism in Employment: Age the Final Frontier of Discrimination?
David Farnham

12. Disabled People and Employment: Barriers to Potential Solutions
Marion Hersh

13. Barriers to Diversity: The Case of Advertising Creatives
Jim Blythe

Avainsanat: Business and Management, Human Resource Management, Management, Economics, general, Business Strategy/Leadership