Search "customer experience marketing"

Faulkner, Mike - Customer Management Excellence, ebook

Customer Management Excellence

Faulkner, Mike


Three years ago Quest Media introduced the National Customer Service Awards. The philosophy was to research, recognise and reward organisations that were pushing the barriers of customer management to new limits. Written

Fisk, Peter - Customer Genius, ebook

Customer Genius

Fisk, Peter


The old ways of attracting, serving and retaining customers no longer work. Google has become the starting point for most customer interactions today. Technology enables customers to have the upper hand in a negotiation.

Thomas, Bill - Anticipate: Knowing What Customers Need Before They Do, ebook

Anticipate: Knowing What Customers Need Before They Do

Thomas, Bill


Design and implement the ideal customer focus
Anticipate provides business readers with a practical how-to approach for taking their customer-supplier relationship to one that is more sustainable and more mutually profitable. Much of the discussion on customer