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Vajre, Sangram - Account-Based Marketing For Dummies, ebook

Account-Based Marketing For Dummies

Vajre, Sangram


Grow your account list with an effective account-based marketing strategy
Buyers have changed the B2B marketing game. Account-Based Marketing For Dummies is here to give you the tools to transform your current approach to find, reach, and engage

Kelsey, Todd - Introduction to Google Analytics, ebook

Introduction to Google Analytics

Kelsey, Todd


Table of contents
1. Overview
Todd Kelsey
2. Blogalytics
Todd Kelsey
3. Getting Traffic for Analytics
Todd Kelsey
4. Reviewing Performance of Campaigns
Todd Kelsey
5. Fun with E-Commerce Analytics Part I: Shopify

Boire, Richard - Data Mining for Managers, ebook

Data Mining for Managers

Boire, Richard


Growth of Data Mining—An Historical Perspective
Richard Boire
3. Data Mining in the New Economy
Richard Boire
4. Using Data Mining for CRM Evaluation
Richard Boire
5. The Data