Search "the benefits of CRM"

Kao, Liz - Salesforce.com For Dummies, ebook

Salesforce.com For Dummies

Kao, Liz


Your all-access guide to reaping the benefits of Salesforce.com
Salesforce.com has a rapidly expanding influence over the way companies across the globe interact with their clientele. Written by Salesforce.com insiders with years of experience in customer relationship management (

Ryals, Lynette - Managing Customers Profitably, ebook

Managing Customers Profitably

Ryals, Lynette


Demonstrates how to recognise and value the relationship benefits of customers, such as word of mouth. Brings into discussion the idea that how customers are managed, links to their profitability. Describes how financial portfolio analysis and theory apply to

Reeves, Laura - A Manager's Guide to Data Warehousing, ebook

A Manager's Guide to Data Warehousing

Reeves, Laura

From 56,45€

Aimed at helping business and IT managers clearly communicate with each other, this helpful book addresses concerns straight-on and provides practical methods to building a collaborative data warehouse . You’ll get clear explanations of the goals and…

Faulkner, Mike - Customer Management Excellence, ebook

Customer Management Excellence

Faulkner, Mike


CRM today is much like BPR in the 1990s. It is the strategy of the 21st century. Everyone is jumping on the bandwagon, but few are doing it in a way that will reap long-term benefits. And while billions are being spent worldwide, as yet there is not

Fredricks, Karen S. - ACT! by Sage For Dummies, ebook

ACT! by Sage For Dummies

Fredricks, Karen S.

From 27,05€

Are you ready to reap the benefits of the bestselling contact relationship manager (CRM) software on the market today? Well, then—get into the act with ACT! 2008 and find out how the latest version of this exciting software enables you to set up a

Adeli, Hojjat - New Advances in Information Systems and Technologies, ebook

New Advances in Information Systems and Technologies

Adeli, Hojjat


A Reduced CRM-Compatible Form Ontology for the Virtual Emigration Museum
Ricardo G. Martini, Cristiana Araújo, Giovani R. Librelotto, Pedro R. Henriques
39. The Role of Information Technologies in Receivables Management
Lubos Smrcka, Dagmar Camska, Jan