Search "product launch"

Karol, Robin - New Product Development For Dummies, ebook

New Product Development For Dummies

Karol, Robin

From 22,00€

The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now.
Written for small business

Conte, Amalia - Advances in Dairy Products, ebook

Advances in Dairy Products

Conte, Amalia


Advances in Dairy Products offers a comprehensive review of the most innovative scientific knowledge in the dairy food sector. Edited and authored by noted experts from academic and industry backgrounds, this book shows how the knowledge from strategic and applied research can be utilized