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Baker, Walter L. - The Price Advantage, ebook

The Price Advantage

Baker, Walter L.


A comprehensive look at creating pricing strategies that work in both good economic times and bad
Written by three preeminent pricing experts at McKinsey & Company, the Second Edition of The Price Advantage is

Chiang, Mung - Smart Data Pricing, ebook

Smart Data Pricing

Chiang, Mung


A comprehensive text addressing the high demand for network, cloud, and content services through cutting-edge research on data pricing and business strategies
Smart Data Pricing tackles the timely issue of surging demand for network, cloud, and content