Search "online marketing strategy"

Leake, William - Complete B2B Online Marketing, ebook

Complete B2B Online Marketing

Leake, William


Learn to take full advantage of search and social media for B2B marketing
Business-to-business marketers have been slow to enter the online marketing arena, but now that the impact of search and social media marketing

Merz, Yasmin - Print versus Online?, ebook

Print versus Online?

Merz, Yasmin


Table of contents
1. Einleitung
Yasmin Merz
2. Konzeptionelle Grundlagen
Yasmin Merz
3. Methodische Grundlagen
Yasmin Merz
4. Ergebnisse
Yasmin Merz
5. Schlussbetrachtung
Yasmin Merz

Gunelius, Susan - Content Marketing For Dummies, ebook

Content Marketing For Dummies

Gunelius, Susan


Get the whole picture and learn to create a successful online content marketing program
Successful online marketing is about more than creating a Facebook page or writing

Mensah, Kobby - Political Marketing and Management in Ghana, ebook

Political Marketing and Management in Ghana

Mensah, Kobby


Political Marketing and Management: A New Architecture
Kobby Mensah
2. Political Communication and Public Relations in the Ghanaian Media: Building an Emotional Environment with Propaganda
James B. Abugre
3. Change in Party Leadership, Party Brand Image

Petruzzellis, Luca - Rediscovering the Essentiality of Marketing, ebook

Rediscovering the Essentiality of Marketing

Petruzzellis, Luca


Consumer Experiences of Marketing: Pervasive, Problematic, and in Need of a Caring Perspective
Teresa Heath, Lisa O’Malley
31. Between Frenzy and Collection: Towards a Characterization of Female Accumulative Buying Behavior
Othman Boujena, Isabelle Ulrich,