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Applegate, Jane - 201 Great Ideas for Your Small Business, ebook

201 Great Ideas for Your Small Business

Applegate, Jane

From 24,45€

Completely revised and updated edition of this very popular and successful small business book
The first edition of 201 Great Ideas for Your Small Business was hailed by management guru and author Tom Peters as "Brilliantly researched. Brilliantly written. A gem of priceless value on

Kermally, Sultan - Gurus On Marketing, ebook

Gurus On Marketing

Kermally, Sultan

27,60€

One stop résumé of the major 'gurus' who have had a critical influence on marketing thinking and development. This is much more than just a series of summaries, Sultan has worked directly with many of the figures in this book. It's enabled him to summarise, contrast and comment on the

Cone, Steve - Steal These Ideas!: Marketing Secrets That Will Make You a Star, ebook

Steal These Ideas!: Marketing Secrets That Will Make You a Star

Cone, Steve

18,90€

Working for nearly thirty years with and for leading companies including Citigroup, American Express, Epsilon, Apple, and Fidelity—with notable political and not-for-profit campaigns along the way—Steve Cone has the kind of hard-earned, high-level experience that translates into valuable, tested ideas

Elkin, Noah - Mobile Marketing: An Hour a Day, ebook

Mobile Marketing: An Hour a Day

Elkin, Noah

From 29,75€

A step-by-step guide to successful mobile marketing strategies
Go from zero to sixty with this practical book that helps you craft and deploy mobile marketing strategies for everything from brand building to lead generation and sales. As part of the popular do-it-yourself, Hour A Day