Search "customer relationships"

Cartwright, Roger - Customer Relationships, ebook

Customer Relationships

Cartwright, Roger


This module gives essential insight into all the key sales drivers such as account management, handling complex sales, selling services, FMCG selling, customer relationships and self-development for sales people.

Ryals, Lynette - Managing Customers Profitably, ebook

Managing Customers Profitably

Ryals, Lynette


This book is a response to a need in the market place in the fast-growing field of customer profitability analysis and the profitable management of customer relationships. It combines innovative approaches to calculating