Search "books on brand development"

Chiaravalle, Bill - Branding For Dummies, ebook

Branding For Dummies

Chiaravalle, Bill


Discover how brands are created, managed, differentiated, leveraged, and licensed
Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful

Gerstman, Richard  - Branding @ the digital age, ebook

Branding @ the digital age

Gerstman, Richard


Brands no longer exist solely in the realm of the physical. The advent of the internet and other new digital technologies means that companies - be they dot.com start-ups or traditional bricks and mortar companies - must develop a successful strategy for presenting compelling brands

Drisgill, Randy - SharePoint 2013 Branding and User Interface Design, ebook

SharePoint 2013 Branding and User Interface Design

Drisgill, Randy


Plan, design, and launch a brand in SharePoint
If you are planning, designing, and launching your brand using SharePoint, this book and author trio will walk you through everything you need to know in an understandable and approachable way. From specific technologies such as master pages,

Hardy, Gareth - Smashing Logo Design: The Art of Creating Visual Identities, ebook

Smashing Logo Design: The Art of Creating Visual Identities

Hardy, Gareth


The ultimate guide to Logo Design from the world's most popular resource for web designers and developers
Web designers and developers now find themselves tasked with designing not only a client's Web site, but also their logo and brand identity. By adding Logo Design to your portfolio,