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Barjolle, Dominique

Food Consumer Science

Barjolle, Dominique - Food Consumer Science, ebook

132,70€

Ebook, PDF with Adobe DRM
ISBN: 9789400759466
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Table of contents

1. Introduction
Dominique Barjolle, Jure Pohar

2. Theories of Food Choice
Matthew Gorton, Dominique Barjolle

3. Quantitative Surveys of Food Consumption and Motives: The Food Choice Questionnaire (FCQ)
Jasna Milošević Đorđević, Iris Žeželj

4. Segmenting Consumers Using Cluster Analysis: An Application to Food Motivations in the Western Balkan Countries
Matthew Gorton, Mitchell Ness, John White

5. Exploring an Emerging Market through Focus Groups and Expert Interviews: Health Claim Products in the Western Balkans
Žaklina Stojanović, Galjina Ognjanov, Igor Spiroski, Martine Zaouche-Laniau

6. Assessing Fruit Perception Using Focus Groups
Siet J. Sijtsema, Karin L. Zimmermann, Miljan Cvetković, Cristina Mora, Martine Zaouche-Laniau

7. Harnessing Expert Opinion: Trends and Challenges on the Balkan Organic Market, Based on a Delphi Approach
Natasa Renko, Ružica Butigan, Sanda Renko, Ante Vuletić, Burkhard Schaer, Martine Zaouche-Laniau

8. Utilising Conjoint Analysis: Understanding Consumer Preferences for Traditional Food
Corinne Amblard, Elise Prugnard, Georges Giraud, Cristina Mora

9. Conclusions
Dominique Barjolle, Pascal Bernardoni, Jasna Milošević Đorđević, Goran Zivkov, Dragana Tar, Boban Mugoša

Keywords: Environment, Environmental Management, Methodology of the Social Sciences, Market Research, Marketing, Personality and Social Psychology, Public Health

Author(s)
 
 
 
Publisher
Springer
Publication year
2013
Language
en
Edition
2013
Category
Natural Sciences
Format
Ebook
eISBN (PDF)
9789400759466

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