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Cowen-Elstner, Christine

Impacting the Sensory Experience of Products

Cowen-Elstner, Christine - Impacting the Sensory Experience of Products, ebook

87,65€

Ebook, PDF with Adobe DRM
ISBN: 9783658212063
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Table of contents

1. Introduction
Christine Cowen-Elstner

2. Conceptual Background
Christine Cowen-Elstner

3. Empirical Study 1
Christine Cowen-Elstner

4. Empirical Study 2
Christine Cowen-Elstner

5. Conclusion
Christine Cowen-Elstner

Keywords: Business and Management, Consumer Behavior

Author(s)
Publisher
Springer
Publication year
2018
Language
en
Edition
1
Series
Forschungs-/Entwicklungs-/Innovations-Management
Category
Economy
Format
Ebook
eISBN (PDF)
9783658212063
Printed ISBN
978-3-658-21205-6

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