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Sturmer, Martin

Profilierung

Sturmer, Martin - Profilierung, ebook

6,45€

Ebook, PDF with Adobe DRM
ISBN: 9783658207618
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Table of contents

1. Einleitung
Martin Sturmer

2. Die Positionierung
Martin Sturmer

3. Die Zielgruppe
Martin Sturmer

4. Die Inszenierung
Martin Sturmer

5. Die Maßnahmenmatrix
Martin Sturmer

Keywords: Business and Management, Corporate Communication/Public Relations, Business Strategy/Leadership, Small Business

Author(s)
Publisher
Springer
Publication year
2018
Language
de
Edition
1
Series
essentials
Category
Economy
Format
Ebook
eISBN (PDF)
9783658207618
Printed ISBN
978-3-658-20760-1

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