Fuderholz, Jens
Professionelles Lead Management
Table of contents
1. Lead Management
Jens Fuderholz
2. Rückblick
Jens Fuderholz
3. Neuanfang
Jens Fuderholz
4. Aufbruch
Jens Fuderholz
5. Lead-Management-Grundlagen
Jens Fuderholz
6. Buyer Persona
Jens Fuderholz
7. Content
Jens Fuderholz
8. Reichweite
Jens Fuderholz
9. Nurturing
Jens Fuderholz
10. Marketing Automation und Datenschutz
Jens Fuderholz
11. Evaluation
Jens Fuderholz
12. Rollout
Jens Fuderholz
Keywords: Business and Management, Customer Relationship Management, Corporate Communication/Public Relations, Sales/Distribution
- Author(s)
- Fuderholz, Jens
- Publisher
- Springer
- Publication year
- 2017
- Language
- de
- Edition
- 1
- Page amount
- 7 pages
- Category
- Economy
- Format
- Ebook
- eISBN (PDF)
- 9783658152147
- Printed ISBN
- 978-3-658-15213-0
