Himbert, Lena
Unit Pricing
Table of contents
1. Introduction
Lena Himbert
2. Categorization and Review of Unit Price Research
Lena Himbert
3. Previous Research and Theoretical Background
Lena Himbert
4. Development and Empirical Testing of Hypotheses
Lena Himbert
Keywords: Business and Management, Market Research/Competitive Intelligence
- Author(s)
- Himbert, Lena
- Publisher
- Springer
- Publication year
- 2016
- Language
- en
- Edition
- 1
- Category
- Economy
- Format
- Ebook
- eISBN (PDF)
- 9783658134761
- Printed ISBN
- 978-3-658-13475-4