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Gassmann, Oliver

Profiting from Innovation in China

Gassmann, Oliver - Profiting from Innovation in China, ebook

61,00€

Ebook, PDF with Adobe DRM
ISBN: 9783642305924
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Table of contents

1. China as a Place to Innovate
Oliver Gassmann, Angela Beckenbauer, Sascha Friesike

2. Protection of Intellectual Property in China
Oliver Gassmann, Angela Beckenbauer, Sascha Friesike

3. Dimensions of IP Protection in China
Oliver Gassmann, Angela Beckenbauer, Sascha Friesike

4. The IP Protection Star
Oliver Gassmann, Angela Beckenbauer, Sascha Friesike

5. Integrated Management of Piracy Intelligence
Oliver Gassmann, Angela Beckenbauer, Sascha Friesike

6. Using the IP Protection Star Effectively
Oliver Gassmann, Angela Beckenbauer, Sascha Friesike

7. Outlook
Oliver Gassmann, Angela Beckenbauer, Sascha Friesike

Keywords: Economics/Management Science, Innovation/Technology Management, Management/Business for Professionals, Engineering Economics, Organization, Logistics, Marketing, R & D/Technology Policy

Author(s)
 
 
Publisher
Springer
Publication year
2012
Language
en
Edition
2012
Category
Economy
Format
Ebook
eISBN (PDF)
9783642305924

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