Grünig, Rudolf
Process-based Strategic Planning
1. Introduction
Rudolf Grünig, Richard Kühn
2. Strategies, strategic planning and success potentials
Rudolf Grünig, Richard Kühn
3. Development of strategic planning
Rudolf Grünig, Richard Kühn
4. Assessment of strategies
Rudolf Grünig, Richard Kühn
5. Strategic documents as the result of strategic planning
Rudolf Grünig, Richard Kühn
6. Process of strategic planning
Rudolf Grünig, Richard Kühn
7. Strategic analysis and planning toolbox
Rudolf Grünig, Richard Kühn
8. Strategy project planning
Rudolf Grünig, Richard Kühn
9. Strategic analysis
Rudolf Grünig, Richard Kühn
10. Revision or production of the mission statement
Rudolf Grünig, Richard Kühn
11. Defining the strategic businesses
Rudolf Grünig, Richard Kühn
12. Assessing relevant industries with the help of competitive intensity models
Rudolf Grünig, Richard Kühn
13. Setting up and assessing the portfolio of businesses
Rudolf Grünig, Richard Kühn
14. Corporate strategy development process
Rudolf Grünig, Richard Kühn
15. Generic business strategies
Rudolf Grünig, Richard Kühn
16. Specifying business strategies at the level of the offer
Rudolf Grünig, Richard Kühn
17. Specifying business strategies at the level of resources
Rudolf Grünig, Richard Kühn
18. Business strategy development process
Rudolf Grünig, Richard Kühn
19. Defining the implementation
Rudolf Grünig, Richard Kühn
20. Final assessment of strategies and implementation
Rudolf Grünig, Richard Kühn
21. Formulating and approving the strategic documents
Rudolf Grünig, Richard Kühn
22. Final remarks
Rudolf Grünig, Richard Kühn
Keywords: Economics/Management Science, Management/Business for Professionals, Organization/Planning
- Author(s)
- Grünig, Rudolf
- Kühn, Richard
- Publisher
- Springer
- Publication year
- 2011
- Language
- en
- Edition
- 1
- Page amount
- 24 pages
- Category
- Economy
- Format
- Ebook
- eISBN (PDF)
- 9783642167157