Wilde, Silvio
Customer Knowledge Management
Table of contents
1. Introduction
Silvio Wilde
2. Small and Medium-Sized Enterprises
Silvio Wilde
3. Knowledge Management
Silvio Wilde
4. Knowledge Transfer and Sharing
Silvio Wilde
5. Customer Relationship – Customer Knowledge
Silvio Wilde
6. Practical Investigation
Silvio Wilde
7. Critical Debate
Silvio Wilde
8. Conclusion
Silvio Wilde
9. Appendix
Silvio Wilde
Keywords: Economics/Management Science, Management/Business for Professionals, Business/Management Science, general, Economics/Management Science, general
- Author(s)
- Wilde, Silvio
- Publisher
- Springer
- Publication year
- 2011
- Language
- en
- Edition
- 1
- Page amount
- 16 pages
- Category
- Economy
- Format
- Ebook
- eISBN (PDF)
- 9783642164750
