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Cronin, Anne M.

Public Relations Capitalism

Cronin, Anne M. - Public Relations Capitalism, ebook

66,10€

Ebook, PDF with Adobe DRM
ISBN: 9783319726373
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Table of contents

1. Introduction
Anne M. Cronin

2. Public Relations, Publics, Publicity: Neoliberal Capitalism’s Media and Mediation
Anne M. Cronin

3. Commercial Democracy and a New Social Contract: Brands and Corporate Reputation as ‘Commercial Promises’
Anne M. Cronin

4. Charity PR and the Production of Social Values
Anne M. Cronin

5. Conclusion: Promotional Culture, PR as Commercial Speech, and the Politics of Lying
Anne M. Cronin

Keywords: Social Sciences, Media Sociology, Media Studies, Communication Studies, Sociology of Culture

Author(s)
Publisher
Springer
Publication year
2018
Language
en
Edition
1
Category
Society
Format
Ebook
eISBN (PDF)
9783319726373
Printed ISBN
978-3-319-72636-6

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