Finkbeiner, Patric
Social Media for Knowledge Sharing in Automotive Repair
1. Introduction
Patric Finkbeiner
2. Industry Background
Patric Finkbeiner
3. Literature Review
Patric Finkbeiner
4. Research Approach
Patric Finkbeiner
5. Qualitative Research: Participant Observation
Patric Finkbeiner
6. Qualitative Research: Semi-structured Expert Interview
Patric Finkbeiner
7. Quantitative Research Approach
Patric Finkbeiner
8. Conclusion
Patric Finkbeiner
9. Discussion
Patric Finkbeiner
Keywords: Engineering, Automotive Engineering, Automotive Industry, Social Media, Online Marketing/Social Media
- Author(s)
- Finkbeiner, Patric
- Publisher
- Springer
- Publication year
- 2017
- Language
- en
- Edition
- 1
- Page amount
- 30 pages
- Category
- Technology, Energy, Traffic
- Format
- Ebook
- eISBN (PDF)
- 9783319485447
- Printed ISBN
- 978-3-319-48543-0