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Caballero, Pablo

Strategy is Digital

Caballero, Pablo - Strategy is Digital, ebook

92,25€

Ebook, PDF with Adobe DRM
ISBN: 9783319311326
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Table of contents

1. Introduction
Carlos Cordon, Pau Garcia-Milà, Teresa Ferreiro Vilarino, Pablo Caballero

2. From Digital Strategy to Strategy Is Digital
Carlos Cordon, Pau Garcia-Milà, Teresa Ferreiro Vilarino, Pablo Caballero

3. Serialization in the Pharmaceutical Industry
Carlos Cordon, Pau Garcia-Milà, Teresa Ferreiro Vilarino, Pablo Caballero

4. The Customer Chain: The Omnichannel and the Omnichain
Carlos Cordon, Pau Garcia-Milà, Teresa Ferreiro Vilarino, Pablo Caballero

5. Bikes or Drones to the Consumer: The Logistical Challenge of the Last Mile
Carlos Cordon, Pau Garcia-Milà, Teresa Ferreiro Vilarino, Pablo Caballero

6. New Business Models: Rocket Science
Carlos Cordon, Pau Garcia-Milà, Teresa Ferreiro Vilarino, Pablo Caballero

7. Conclusions
Carlos Cordon, Pau Garcia-Milà, Teresa Ferreiro Vilarino, Pablo Caballero

Keywords: Business and Management, Business Strategy/Leadership, Enterprise Architecture, Operations Management

Author(s)
 
 
 
Publisher
Springer
Publication year
2016
Language
en
Edition
1
Series
Management for Professionals
Category
Economy
Format
Ebook
eISBN (PDF)
9783319311326
Printed ISBN
978-3-319-31131-9

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