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Papathanassis, Alexis

Cruise Business Development

Papathanassis, Alexis - Cruise Business Development, ebook

153,75€

Ebook, PDF with Adobe DRM
ISBN: 9783319273532
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Table of contents

Part I. Cruise Safety

1. Safety, Security, Health and Social Responsibility
Ross A. Klein

2. Crime at Sea: A Comparison of Crime on Carnival Cruise Lines, 2007–2011
Ross A. Klein

3. ‘Stranded at Sea’: Exploring Passengers’ Reactions During Incidents at Sea
Alexis Papathanassis

Part II. Cruise Design: Business Models, Destinations & Products

4. Rise of Alternative Business Models in the Era of Expensive Megaships
Mehdi Mozuni, Wolfgang Jonas

5. Port Dues as an Element of Cruise Port Competitiveness
Antun Asic, Tihomir Lukovic

6. Cruise Tourism in Northeast Asia
Hyunju Lee

7. Information-Knowledge-Experience: Heraklion Port Case Study
Maria Lekakou, Evangelia Stefanidaki, Ioannis Bras, Dimitris Vintzilaios

8. Vacation Promises in the Visual Language of Cruise Catalogues
Wolfgang Jonas, Carolin Kowollik

9. Quantifying Aesthetic Preferences in Cruise Ship Exterior Design
Jung-Hwa Jo, Wolfgang Jonas

10. On-Board Cultures of Cruise Ships and Cruise Product Development
Carolin Kowollik, Wolfgang Jonas

11. Cruise Customer Loyalty Improvement with Social Media
Imke Heinze, Nadine Guhr, Michael H. Breitner

12. Creating Loyal Customers: Three Generations of Cruise Travellers
Caroline Ann Wiscombe

13. Cruise Passengers’ Willingness to Pay for Sustainable Cruises
Lena Mantel, Alexis Papathanassis

Part III. Human Capital: Training, Education & Research

14. Who Should Pay for Higher Education in Cruise Management?
Michael P. Vogel

15. The Future of Student Work Placements at Sea
Luke Slater, Philip Gibson

16. Quantitative Analyses in Cruise Tourism Studies
Carl H. Marcussen

Keywords: Business and Management, Tourism Management, Marketing, Engineering Economics, Organization, Logistics, Marketing, Human Resource Management, Business Ethics, Services

Editor
Publisher
Springer
Publication year
2016
Language
en
Edition
1
Category
Economy
Format
Ebook
eISBN (PDF)
9783319273532
Printed ISBN
978-3-319-27351-8

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