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Cook, H. E.

Value Driven Product Planning and Systems Engineering

Cook, H. E. - Value Driven Product Planning and Systems Engineering, ebook

105,40€

Ebook, PDF with Adobe DRM
ISBN: 9781846289651
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Table of contents

1. Customer Value: A Key Financial Metric

2. Assessing Value Using Surveys

3. Analyzing Stated Choice Surveys

4. Product Planning and Systems Engineering

5. Value Speculation in a Stock’s Price

6. Simulated Survey of Boston to Los Angeles Flights

7. Analysis of a Multinomial Stated Choice Survey

8. The Market for Hybrid and Diesel Mid-sized Sedans

9. Revealed Values: Minivan Trends

10. Effect of Market Dilution When Value Differs between Competitors

11. Value of Interior Noise in a Luxury Automobile

12. Quantifying the Trade-off between Acceleration Performance and Fuel Economy

13. Value of Mustang Options

14. Simulated Survey of Choice between Auto and Transit Bus Modes

15. Assessing Relative Brand Value

16. Value and Cost Benchmarking a Yogurt Market

DRM-restrictions

Printing: not available
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Keywords: TECHNOLOGY & ENGINEERING / General TEC000000

Author(s)
 
Publisher
Springer
Publication year
2007
Language
en
Edition
1
Category
Technology, Energy, Traffic
Format
Ebook
eISBN (PDF)
9781846289651

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