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Buchan, Jenny

Franchisees as Consumers

Buchan, Jenny - Franchisees as Consumers, ebook

132,70€

Ebook, PDF with Adobe DRM
ISBN: 9781461456148
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Table of contents

1. Introduction
Jenny Buchan

2. The Franchisor
Jenny Buchan

3. The Franchise Network: Legal Fabric of a Global Player
Jenny Buchan

4. The Franchisee
Jenny Buchan

5. Contract Law
Jenny Buchan

6. Asymmetry in the Franchisor/Franchisee Relationship
Jenny Buchan

7. Corporate Governance
Jenny Buchan

8. Franchisor Failure
Jenny Buchan

9. Solutions to Risks Franchisees Face
Jenny Buchan

10. Concluding Remarks
Jenny Buchan

Keywords: Economics/Management Science, Economics/Management Science, general

Author(s)
Publisher
Springer
Publication year
2013
Language
en
Edition
2013
Category
Economy
Format
Ebook
eISBN (PDF)
9781461456148

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